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Case Studies


L-Soft's solutions are being used by companies and organizations in virtually every industry. The following case studies demonstrate how customers are using L-Soft's solutions to reduce international communication expenses, improve customer service and satisfaction, create interactive virtual communities, and decrease the delivery time of large volumes of email.

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Association of Science-Technology Centers

The Association of Science-Technology Centers is an organization of science centers and museums dedicated to furthering the public understanding of science among diverse audiences. ASTC encourages excellence and innovation in informal science learning by serving and linking members worldwide and advancing their common goals.
L-Soft customer since 1996

Challenge:
A technology was needed to provide professional development for the science center field, promote best practices, support effective communication, strengthen the position of science centers within the community at large, and foster the creation of successful partnerships and collaborations.

Solution:
EASESM discussion list hosting.

Benefits:
The list has become an indispensable tool for the science center network and has grown to include more than 1000 subscribers in 30 countries.

"ISEN-ASTC-L has become an indispensable tool for the science center network worldwide. Using the list, subscribers regularly exchange ideas and offer each other practical assistance on everything from common misconceptions about Mars to how to handle field trip groups."

Wendy Pollock
Director of Research, Publications and Exhibitions
ASTC

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CrimEnet

CrimEnet uses LISTSERV email list technology to serve a vital purpose: solving crime. CrimEnet, which stands for Crime Electronic Network, is an online network connecting law enforcement personnel to improve crime solving through email list communication.
L-Soft customer since 2003

Challenge:
Law enforcement agencies are unknowingly dealing with perpetrators who have committed multiple crimes in adjacent jurisdictions. But they rarely have the time to communicate with one another to compare details about certain types of crimes, especially burglaries, to find patterns that might indicate a single perpetrator is responsible.

Solution:
Donation of EASESM email list hosting service.

Benefits:
The results attesting to CrimEnet's success include numerous suspects being taken into custody, arrest warrants issued and the recovery of stolen property.

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IKEA

Leading international home furnishings retailer.
L-Soft customer since 1999

Challenge:
Notify customers of sales and special events using IKEA's extensive online database.

Solution:
LISTSERV-based EASESM email list hosting service.

Benefits:
The net result was a success rate of more than 12 percent, significantly higher than that offered by traditional distribution methods.

"We are very pleased with the performance of the LISTSERV-based service in this campaign. What is particularly interesting is that this task only utilized a fraction of the program's capabilities, a fact that will definitely lead us back to L-Soft for our email list management needs in the future."

Garret Glaser
Marketing Spokesperson
IKEA

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The Lactnet List

Imagine being able to "pick the brains" of your professional peers from around the world, looking for everything from ideas on how to handle difficult cases to support for those days when only another in your field can truly understand your frustrations. The Lactnet list is such a place for professionals in the field of lactation education and support.
L-Soft customer since 1999

Challenge:
Health professionals who need access to the knowledge of others all over the world.

Solution:
EASESM email list hosting donation.

Benefits:
Members are able to easily access list archives, and professionals can concentrate on doing their jobs while L-Soft keeps their resources safe and readily available.

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Marketing with Ray

Ray Jutkins has spearheaded direct marketing for nearly four decades. He is the 1999-2000 winner of the Arizona Direct Marketing Association's Lifetime Achievement Award.
L-Soft customer since 2001

Challenge:
A marketing expert following the progression of direct marketing from postal mail to the Web seeking easy and efficient email list management.

Solution:
EASESM email list hosting.

Benefits:
POWERDIRECTMARKETING, The Works of Marketing with Ray, now has more than 450 subscribers globally as it increases this already highly respected marketer's credibility.

"I didn't know what I was missing until I learned what L-Soft offers. Now I know. And I'm not moving!"

Ray Jutkins
Marketing Consultant, International Professional Speaker, Radio Personality

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MonthlyBuzz.com

Founded in 1996, MonthlyBuzz.com is a leading online social service for young adults. Primarily targeting professionals from the age of 21 to 35, MonthlyBuzz.com delivers social news to subscribers through a free email newsletter and their Web site. Features include monthly event listings, bar scene news, social highlights and an extensive database of online photos from local events and venues.
L-Soft customer since 1998

Challenge:
MonthlyBuzz.com needed a scalable, efficient, reliable and secure email list management outsourcing service to handle increasing membership to its email newsletters, while dealing with any email bounces that become more apparent with larger lists.

Solution:
EASESM email list hosting service.

Benefits:
MonthlyBuzz.com currently has three email newsletters hosted by EASE that service the Washington, D.C., Baltimore and Delaware beach areas. The total number of subscriptions to these lists is approximately 50,000. L-Soft's EASE hosting service has given MonthlyBuzz.com the flexibility to let their lists grow without having to dedicate extra resources to manage the lists on their own.

"We are very happy with the service that L-Soft provides. Thanks to LISTSERV, subscribers can easily keep up-to-date with all the latest local social happenings, and we don't have to spend extra resources on managing the lists ourselves. We are always confident that with L-Soft's solutions, our email operations are working as they should be."

Lauren MacDonald
President
MonthlyBuzz.com

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Texas Beef Council

The Texas Beef Council represents producers in the nation's largest beef producing state. The council's purpose is to facilitate the sale of beef through consumer education and promotion as well as to assist beef producers in improving product quality.
L-Soft customer since 2000

Challenge:
Scalable, reliable, cost-effective and secure hosting service was required to send out monthly email newsletters to subscribed consumers.

Solution:
EASESM email list hosting service.

Benefits:
The council's list subscriptions grew by 100% within the first six months and continue to grow steadily. This success prompted the council to initiate email marketing campaigns, with the aim of enhancing subscriber relations. These campaigns have also seen fantastic results.

"EASE has made our lives so much simpler by effortlessly taking care of our list as it expands. We have really been able to get to know our subscribers, which helps us to better understand their needs."

Michele Blank
Website Administrator
Texas Beef Council

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